Goat Milk

U.S. dairy exports to Malaysia are gaining significant momentum following a recent trade mission led by Undersecretary for Trade and Foreign Agricultural Affairs Luke Lindbergh. The mission has fostered discussions on dairy market access, especially under President Trump’s new trade agreement with Malaysia. This agreement addresses previous challenges related to Halal certification, a critical requirement for imported food products in Malaysia, a predominantly Muslim-majority country.

Lindbergh indicated that the outlook for U.S. dairy exports, particularly cheese, is promising. He noted, “Our cheese exports are actually up 245 percent over the last year, 23 percent on dairy specifically overall.” This surge underscores the growing consumer demand for U.S. dairy products and presents expanding opportunities for American dairy farmers and processors.

Historically, Halal certification has been a challenge in the U.S.–Malaysia dairy trade, but the new trade agreement aims to streamline certification procedures. Lindbergh explained that this change reduces friction for U.S. dairy exporters and improves consistency and predictability in market access.

The agreement’s provisions include lowering tariffs and reducing regulatory barriers, which better positions U.S. dairy producers to compete effectively in the Malaysian market. Lindbergh expressed optimism, stating, “We’re very optimistic. We see a very bright future and already great momentum for dairy in Malaysia.”

With rising demand for products like cheese and other value-added dairy items, Malaysia is becoming a key growth market in Southeast Asia. This growth is part of a broader strategy to expand U.S. agricultural exports and open new opportunities for American farmers and agribusinesses.

Overall, the trade mission and the subsequent agreement highlight the potential for U.S. dairy exports to become a major success story within the U.S.–Malaysia trade relationship, with strong growth, improved access, and long-term potential firmly in place.

General Mills has reported its fiscal second-quarter results, surpassing Wall Street expectations with adjusted earnings of $1.10 per share, above analysts’ projections of $1.02. Despite facing challenges from the sale of its yogurt business in North America, the company’s shares rose by 1.17% following the announcement. Net sales for the quarter ending November 23 reached $4.9 billion, exceeding the consensus estimate of $4.78 billion, though representing a 7% year-over-year decline.

The divestment of the yogurt business, which included the Yoplait brand, led to a 10% decrease in sales for the North American Retail segment, which saw a 13% fall in net sales. This strategic move is part of General Mills’ shift towards higher-margin categories with less competition from private labels, which have affected their fresh dairy market share. The yogurt segment, with its high perishability and logistical costs, has faced profitability pressures in mature markets due to consumer shifts towards plant-based or premium functional products.

Organic net sales, excluding acquisitions and divestitures, dropped by only 1% year-over-year, demonstrating the resilience of the remaining portfolio. Jeff Harmening, CEO of General Mills, noted that investments in product innovation, premium packaging, brand communication, and omnichannel execution are driving organic volume growth in North America, enhancing competitiveness across all segments.

The North American Pet segment saw an 11% increase in net sales, benefiting from the acquisition of Whitebridge Pet Brands. The International segment experienced a 6% growth, driven by strong performance in Brazil, China, India, and North Asia. This geographic diversification helps offset domestic market weaknesses, where private-label competition and consumer preferences for fresh, local, and less-processed foods pressure traditional categories like cereals and baking mixes.

General Mills has reaffirmed its fiscal 2026 outlook, expecting organic net sales to range between -1% and +1%, with adjusted operating profit and diluted earnings per share projected to decrease by 10% to 15% in constant currency. This cautious guidance reflects a transitional year post-dairy divestment, prioritizing reinvestment in strategic brands over short-term margin expansion.

According to the latest research report released by Fact.MR, the global mozzarella cheese market reached a size of US$38.6 billion in 2024 and subsequently expand at a CAGR of 5.9% over the next 10 years (2024 to 2034).

Mozzarella cheese, also known as curd cheese, can be sliced and used in food products. Mozzarella is popular for a variety of reasons, including its ease of melting, elastic and bouncy consistency, and smooth and soft texture.

The mozzarella cheese market is projected to grow at a steady pace. This growth is driven by mozzarella’s nutritional benefits, including its high calcium, protein, and vitamin content, which are increasingly recognized for supporting bone health and overall wellness. As the population becomes more health-conscious. Diabetic food manufacturers continue to consume a significant amount of mozzarella cheese.

Major contributors to this market expansion include key players such as Groupe Lactalis, known for its reduced-fat innovations, and Fonterra, which excels in export-grade mozzarella. The Grande Cheese Company is also a significant player, focusing on shreddable forms and clean-label certifications.

By application, food & beverage processing leads the market with a 44.23% share in 2024, valued at $17.07 billion, and is forecasted to reach $29.97 billion by 2034 at a 5.8% CAGR. Supermarkets and hypermarkets are the dominant sales channels, accounting for 50% of the market in 2024, expected to rise to $34.2 billion by 2034.

Regional dynamics reveal that North America holds a 24.7% global market share in 2024, with the U.S. leading at $7.07 billion, projected to grow to $11.63 billion by 2034. Meanwhile, East Asia is expanding its market share, driven by urbanization and rising incomes, with Japan at the forefront.

Recent market developments include Saputo‘s August 2022 launch of ‘Frigo Cheese Heads Swirls‘ and Dalter Alimentari’s March 2021 debut of cheese matchsticks, emphasizing the market’s focus on innovation and versatility.